Sunday, May 13, 2018

OUGD602 Self branding Logo


Logo


For my personal branding, I didn’t want to give myself a fancy name, mainly because I couldn’t think of one I liked but ultimately I just wanted to use my name, Connell Makepeace, as it is such an unusual name that people won’t have heard of before, plus it’s what’s in use in all my forms of social media and my website.  The font I’ve used is Roboto.  This is a really nice bold, sans serif font (which coincidently is the same font used for my website) which stands out very well on brighter backgrounds such as white or creams.  One thing I like using my name in this font that because it is such a long name, it looks like it could be used as a line on things such as CVs, letters, invoices etc.  I did this for the invoice to Elephant Room for the Making London Event.

One thing I’ve said over the year is that I wanted to further my personal branding on my online platforms such as my website and social media including LinkedIn and Instagram.  Since the website brief that Alec set earlier this year, I’ve constantly been adding to it and changing the site so I can send it off to professionals.  An aspect that I have just added is the option to find work to a specific practice such as branding, illustration and designs for both digital and print.  Since adding these, I have had some good feedback from a few professionals I have sent my website/online portfolio to which has been a huge confidence boost to me as a practitioner.  As well as all this, I have been working closely with Careers about my creative CV which I am very happy with (insert CV here).

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