Friday, January 22, 2016

branding

Concepts

Sketchbook pages of mindmaps and word banks (with some doodles) on what i would want from this brief




Friday, January 15, 2016

Self Branding

Brief


For this project, we've been tasked to design, develop and produce self branding that effectively communicates and promotes us as an individual. To inform our design decisions you should reflect upon your learning aspirations and design direction. We should aim to communicate the context of your interests by referencing specific designers, studios, principles and audiences where necessary.

This brief as a great opportunity to explore, develop and demonstrate content, processes and areas of design that interest us at this point in time and may indicate our emerging creative concerns in graphic design.

Our resolutions for this brief should be a representation of what I see as important as an individual designer and learner in light of what you have learned on the programme to date. You will need to consider the following:
  • Who am I now? 
  • What have I learned? 
  • What skills do I have? 
  • What do I know? 
  • What do I believe? 
  • What information do I need to include?
  • What formats can we use to effectively communicate or promote this information?
  • What tone of voice best reflects you, your practice and our ambitions? 

What experiences have shaped my opinions and views both in and outside of the programme?

What are my creative concerns, opinions and beliefs and how do I communicate these practically, conceptually a practically? Waht has informed these decsions and who are the contextual references that reflect my individual focus?

What is 'Brand me'? Our visual identity will help tie the information together. What fonts, formats, colours and production methods will help communicate and enhance our content.